Van Cleef & Arpels opens its first boutique in Florence
The historic French maison opens an exclusive space on Via de' Tornabuoni
The world of fine jewelry welcomes a sparkling new star to the heart of Florence. Van Cleef & Arpels opens its first Florentine boutique in the prestigious Via de' Tornabuoni, the symbol of luxury shopping in Tuscany. After Milan (2009) and Rome (2015), the famous French Maison continues its Italian journey by choosing a historic building a stone's throw from Ponte Vecchio and Palazzo Strozzi.
The new Van Cleef & Arpels boutique covers more than 260 square meters spread over two floors. The entrance, embellished by a custom-made chandelier, introduces visitors to a refined environment where contemporary design meets timeless elegance. The historic facade has been preserved, while the windows decorated with woven silk panels evoke the balance between tradition and modernity that characterizes the Maison's identity.

Inside, the exhibition itinerary celebrates some of Van Cleef & Arpels' most beloved collections, such as Alhambra, Frivole and Perlée. Jewelry displayed in elegant Murano glass cases accompanies visitors through Art Deco-inspired settings, made unique by green decorations that recall nature, a constant source of inspiration for the Maison since its founding in 1906.
The upper floor, connected by a marble staircase that contrasts harmoniously with the oak parquet flooring, houses rooms reserved for private consultations. Between black lacquered wood and green quartz, clients can enjoy an intimate and personalized experience of craftsmanship and excellence.

To mark the opening, the boutique is hosting until the end of July 2025 the exhibition Welcome to the Van Cleef & Arpels Universe, featuring a selection of historic creations from the Maison's Collection. A journey through the brand's savoir-faire, innovation, and stylistic evolution, designed to engage enthusiasts, collectors, and luxury lovers.
The opening of the Van Cleef & Arpels boutique in Florence represents a new chapter in the brand's history, but also an opportunity for the city to enrich its fine jewelry offerings. Via de' Tornabuoni thus confirms itself as one of Italy's most exclusive shopping destinations, where artisan tradition and international luxury meet.
Van Cleef & Arpels
Via de’ Tornabuoni, 23
vancleefarpels.com
Orari di apertura: dal lunedì a sabato dalle 10:30 alle 19:00
domenica dalle 11:00 alle 19:00