The new presidential suite at the Grand Hotel Principe di Piemonte

An elegant space that bears the signature of renowned designer and creative Stefano Ricci

The presidential suite by Stefano Ricci, Hotel Principe Di Piemonte

With its Art Nouveau architecture, unquestionably the most elegant in Versilia, the Grand Hotel Principe di Piemonte rises five storeys high like an elegant white ocean liner ready to take to the sea. After a two-year renovation that involved architects and skilled local craftsmen in a multi-million-euro investment, the hotel - which is owned by the Gb Invest Group headed by Tuscan entrepreneur Stefano Nesti - has reopened more than 100 years after its original inauguration with exclusive new features and immersive experiences in the most authentic luxury, including the superb presidential suite designed by the great luxury designer and creative Stefano Ricci.

The 80 rooms (out of the original 106, which have been reduced in number to provide more space to the current ones), including 32 suites, have been totally restyled in terms of materials and in their prestigious design.  The common areas have been reorganised. Among these, the rooftop infinity pool and the exclusive rooftop with sea view stand out. There are also two restaurants, one on the fifth floor renamed Maitò Viareggio (the twin of the one the group owns on the beach in Forte dei Marmi) and one in the veranda on the ground floor - Il Piccolo Principe, led by chef Giuseppe Mancino - which boasts two Michelin stars. The renovation works were carried out by Studio Archea and S+S Studio, who modernised the style of the hotel while retaining the original structure and its character as a luxury hotel. The presidential suite designed by Stefano Ricci is on the second floor and it is characterised by choices that recall the identity features of the Florentine brand in the preciousness of the furnishings, in the elegance of the details and in the enveloping atmosphere, which is designed to offer an experience at the highest level. The surfaces in Californian briar wood are contrasted with precious marbles and, in an elegant balance reflecting the image of the iconic Stefano Ricci boutiques found in the world’s capitals, they articulate a concept inspired by yachting. The inspiration is a tribute to the style of a contemporary Great Gatsby, a lover of luxury and boundless horizons. It recalls the sea and in its details it evokes the charm of superyacht lines. The exclusive SR Interior design offers an immersive experience in the world of Stefano Ricci, which draws inspiration from the designer’s own passions and extends to the wines stored in a refrigerated cellar built especially for the brand or the cigars contained in a special box the designer had made in Cuba.

Grand Hotel Principe di Piemonte

The octagon is recalled everywhere. It is a symbol of the house’s identity and style and it is highlighted in the Prince’s Room, which features a coffered ceiling made of briar wood beams and hand-carved Carrara marble tiles.

The draperies and fabrics are made by the Antico Setificio Fiorentino which, since 1786, has preserved the values of high craftsmanship of 19th-century weavers, with furnishing items that were once valued in royal palaces, institutional buildings and historic residences.  All the details of the Suite were selected from the SR Home range, from the decorative porcelain items (vases and animal collection) decorated with exclusive gold and platinum designs, to the bronze eagle and leopard heads.

The crystal items in the corner bar and dining room are hand-carved with a motif that recalls the platinum decoration on the plates. Bedrooms and bathrooms are supplied with bed linen and terrycloth towels made from fine Egyptian cotton woven in Italy and embellished with the exclusive embroidery of the SR Home range.