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May 25, 2016

Pitti Uomo is 90!

From June 14 to 17, meeting with Pitti Immagine Uomo

Pitti Immagine Uomo marks the 90th edition of the show that over the years has become the world reference in men's fashion and the latest trends of contemporary style. With the theme Pitti Lucky Numbers, Pitti Immagine is betting on the numbers: on their aesthetic qualities, graphic, symbolic, fashion and beyond fashion. If the numbers secretly surround our entire lives, the entire Fortezza da Basso will spectacularly populated by numbers. Along with the fortress, the whole city will be enlivened by a series of special events and special guests. Here is a guide to the most important ones.

The Center Of Florence To The Italian Fashion presents the night of pre-opening, Monday, 13 June, in the complex Palazzo Pitti: a welcome event for the international community of Pitti Uomo which includes a gala dinner, a moment of the show and a dedicated call Classico Italian on the 30th anniversary of foundation.

June 14 will be inaugurated at Palazzo Pitti KARL LAGERFELD - Visions of Fashion, a special anthology project that celebrates the refined and eclectic photographic production of Karl Lagerfeld: fashion shoots and services in the most important international fashion magazine - including the various editions International Vogue, Harper's Bazaar, Numéro and V Magazine - and pictures inspired by classical mythology, such as the series "Le Voyage d'Ulysse" and "Daphnis and Chloe." A set of 200 unique images created by various techniques: daguerreotype, platinotype, Polaroid transfer, resinotype, screen printing, digital printing. The exhibition - which, starting from the staircase of the Moro winds through the halls of the Palatine Gallery, to the White Room and the two Halls of Apartments Tapestry - sees the size of the works dialogue with the exhibition space.

Florence Calling: Raf Simons is the event that celebrates the return to Florence of one of the great innovators of contemporary fashion: on the evening of Thursday 16 June, Raf Simons will present his collection PE 2017 with a special project created especially for Pitti Uomo 90 .

Menswear guest designer at Pitti Uomo 90 is Gosha Rubchinskiy. The research of the Russian designer combines aesthetics of youth culture of post-Soviet Russia to inflections sportswear and suggestions coming from photography and cinema. Since 2012 the brand is produced and distributed by Comme des Garcons. Wednesday, June 15, Gosha will present the collection PE 2017 with a photographic project conceived for this event.

During the annual Pitti Uomo in Florence, Cartier depicts the male universe of the Maison. In the heart of the city, within the walls of a XV century building, it will be presented the Drive de Cartier watch, a stylish timepiece that combines the timeless elegance of the Maison to the spirit of independence that distinguishes man Cartier.

Fausto Puglisi is the Pitti Italics Special Event. Born in 1976, a Sicilian thoroughbred, the story of Fausto Puglisi takes place between Messina and the United States, via New York, Milan and Paris. His view reflects the clash between the Italian origins and the fascination for the different facets of American culture. At Pitti Uomo Fausto Puglisi will premier international first menswear capsule, which will be presented together with the Women's Resort 2017.

Project designers of this edition is Visvim instead. The men's collections Hiroki Nakamura - the founder and designer of Japanese brand Visvim - are the result of an eclectic approach, where workwear elements of the American model are renewed through a high-tech design. In Florence, Thursday, June 16, Nakamura will propose for the first time ever a complete experience of Visvim brand, in the form of performance. Visvim will also be present at Pitti Uomo with special installation within Future Male.

Pitti Italics are Lucio Vanotti and brand Sansovino 6, WHO IS ON NEXT? MAN, the competition for the search for new talent promoted by Pitti Immagine Uomo, Alta Roma and L'Uomo Vogue and built by Fondazione Pitti Immagine Discovery, reaches its eighth edition.
Finally, Secret Florence: a series of events and projects managed by some of the most interesting institutions working for the contemporary, sponsored by the city of Florence.

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